We are excited to announce that as of February 1, Wood Mackenzie is a portfolio company of Veritas Capital, a leading investor at the intersection of technology and government. Our focus remains on providing you with the best intelligence, analytics, data and tools to ensure you are making the best data-driven business decisions with confidence.  

Read more in our news release here. 

Products & services

North America Key Plays Service

Discover recent activity, identify trends, assess value and highlight critical issues in North America's key plays. Our service also allows you to drill down and focus on details at the sub-play level.



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Stay competitive with unparalleled coverage of North American key plays

Low prices have transformed the tight oil and shale gas industry from an abundance of activity to a finely tuned machine capable of delivering more with less. Uncovering value in today's landscape requires attention to detail and an eye for emerging trends.

Dissect each play to home in on recent activity, identify trends, assess value, and highlight critical issues — all at the sub-play level. Our Key Play Service combines regional expertise with detailed well data and maps and our fully integrated view to provide forward-looking analysis on 18 plays across 6 regions.

Features at a glance

Get one step ahead of the competition in this fast-moving environment with our unparalleled coverage of the North American key plays.

You will receive coverage of:

US Permian

  • Midland Wolfcamp
  • Delaware Wolfcamp
  • Bone Spring

US Rocky Mountains

  • Bakken/Three Forks
  • Niobrara
  • Powder River Tight Oil

US Gulf Coast

  • Eagle Ford
  • Haynesville
  • Barnett

US Mid-continent

  • Fayetteville

US Northeast

  • Marcellus
  • Utica


  • Montney
  • Canadian Deep Basin
  • Duvernay
  • Oil Sands
  • Cardium
  • 15

    plays across North America

  • 150


Designed to help you:
  • Explore activity and production at the sub-play level
  • Identify emerging movers and trends
  • Benchmark company performance in sub-plays and plays
  • Analyse the key issues impacting a play
  • Examine our base sub-play assumptions
  • Compare key economic metrics across sub-plays
  • Benchmark key operational metrics and well performance
  • Understand where the best areas are within a play and why